Staff Spotlight: Kristin DeBord

Meet Kristin! She’s our marketing manager in the Cincinnati, Ohio office + recently celebrated 10 years at Schaefer.

1. Favorite thing to do off the clock?

I’m an avid reader. We used to go to the library weekly when I was little and I’ve kept the pace as an adult. I’ll read just about any genre + am always interested in recommendations!

2. Fun fact about yourself.

I read about a book per week on average.

3. What industry book have you read that has been most helpful to your career?

I love Ann Handley’s approach to writing in Everybody Writes, but the book most helpful to my career is probably me weathered AP Stylebook. It’s beem indispensable in keeping me consistent in communications (+ explaining everyone’s favorite subject – why we don’t use Oxford commas).

4. Most prized possession/what you couldn’t live without (outside of family and friends)?

I’m not proud to say my cell phone, but time is a thief + my phone holds all my photographic memories.

5. What’s your signature dish to cook for family and friends?

I’m really good at anything with eggs as the star. Scrambled eggs, frittata, quiche, deviled eggs, some mishmash of leftovers + eggs – yep, it’ll be good.

6. If you weren’t in this profession, what would you be?

I think I’d be really good in a project manager role, coordinating, resources + deliverables along a shared goal.

7. What’s on your bucket list?

I enjoy traveling and always have thoughts about those “next trips”. I was recently gifted a scratch-off map and it’s oh-so-satisfying to scratch off a new place.

8. What about Schaefer gets you to jump out of bed in the morning?

I appreciate that I’m empowered to guide my own career. I’m encouraged to push the boundaries of what our team does and to coordinate the resources necessary to succeed.

9. What has been the most rewarding initiative you’ve accomplished since joining Schaefer?

Every year, I loathe the holiday campaign season. And every year, I’m so proud of our deliverable. We continue to build + innovate on a concept completely based in who we are as a firm. We continue to be recognized with national marketing awards honoring our holiday campaigns which really puts the cherry on top.

10. Describe Schaefer in three words.

Growth. Transparency. Community.

AUTHOR

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