Ryan Konst, Schaefer’s Managing Director, earned his Certified Professional Services Marketer (CPSM) credential Monday, August 5. The certification, offered through Society of Marketing Professional Services (SMPS), denotes marketing and business development leaders in the A/E/C industry. CPSM marketers are an industry-recognized elite group lending expertise to marketing initiatives and promoting improvement in the profession. Through a written examination, Ryan had to showcase master skills in six arenas: Marketing Research; Marketing Plan; Client and Business Development; SOQs/Proposals; Promotional Activity; and Information, Resource, and Organizational Management.
A part of the Schaefer team since 1998, Ryan progressed from a structural engineer to the firm’s business development leader. He founded and manages the Columbus office and has grown it from one to twelve employees.